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13 Jun 2025 4:12
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  •   Home > News > Entertainment

    Scooter Braun feels "very proud" of what he achieved with Justin Bieber

    The 43-year-old record ex ecutive discovered the pop star back in 2008 and played an instrumental role in Justin's success, before they ended their professional relationship in 2023


    Speaking about his relationship with Justin and his family, Scooter said on 'The Diary of a CEO' podcast: "They put it on the line for me, too. They believed in a 25-year-old kid.

    "We were able to achieve some amazing things and I'm very proud of what we achieved and always rooting for him."

    Scooter's relationship with Justin has changed now they no longer work together.

    But Scooter can understand why the Love Yourself hitmaker wants to take control of his own career.

    He said: "I think there comes a point where, I understand, he probably wants to go on and show that he can do it. We worked together for so long and we had such extreme success.

    "I think you get to a point as a man where you want to show the world, you can do it on your own. I completely respect that. I think at this point that's what he's doing."

    Scooter admits that the "writing was on the wall" well before their working relationship ended.

    However, Scooter doesn't feel any bitterness towards Justin, 31.

    He explained: "At that point it had been a couple years where I knew I wanted to do something else, and I wanted to find out who I was.

    "I wanted to experiment with, you know, a different career and we were both communicating enough with each other. The writing was on the wall."

    Scooter - who has also worked with the likes of Ariana Grande and Demi Lovato - announced his retirement from music management in 2024.

    He said in a statement at the time: "I have been blessed to have had a Forrest Gump-like life while witnessing and taking part in the journeys of some of the most extraordinarily talented people the world has ever seen.

    "I'm constantly pinching myself and asking, 'How did I get here?' And after 23 years this chapter as a music manager has come to an end."

    © 2025 Bang Showbiz, NZCity

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