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2 Jul 2025 22:46
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  •   Home > News > Entertainment

    Taylor Swift has spent $13,000 on a giant friendship bracelet

    The Bad Blood hitmaker's personal services company, Firefly Entertainments Inc., have reportedly splashed out on the 140-foot-long inflatable decoration which was draped over New Orleans' Caesars Superdome during her Eras Tour, local outlet 4WWL have revealed.


    The outlet explained the information came from the Louisiana Stadium and Exposition District, the state board that manages the dome and is expected to approve the purchase during a board meeting.

    Firefly will be responsible for collecting, shipping, and delivering the bracelet - which read 'Taylor Swift: The Eras Tour' in white beads, with colourful gems in between the words - according to the purchase agreement.

    Shawn and Jules Kolodny of Kolossal Arts designed the piece and are thrilled Taylor is giving the bracelet a permanent home.

    They told Us Weekly in a statement: "It's so fitting that the final trade of the giant friendship bracelet was to Taylor - she's the reason it exists. We love that it's with her now."

    Making and trading friendship bracelets has been a favourite pastime of Taylor's fans at her concerts and is inspired by a line in her 2022 song 'You're on Your Own, Kid', which reads: "So make the friendship bracelets, take the moment and taste it."

    During one of her three shows in New Orleans last October, Taylor praised the giant bracelet.

    She told her audience: "You've created traditions. You've created this mass movement of joy every time we play a show. And it makes me so proud, it really does.

    "I just showed up one day and you guys were trading friendship bracelets and I was like, 'That's cool,' and now there is a giant friendship bracelet on the outside of this stadium."

    "Which is so nice of them to do for us - but it's even nicer of you guys to create things that went so far beyond what I ever expected for this tour."

    Following the New Orleans concerts, the giant friendship bracelet was moved to other tour stops in other cities.

    © 2025 Bang Showbiz, NZCity

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